First Year B.M.M. Semester II
1. Effective Communication Skill – II
Study strategies – Grellet, F.N. Delhi : Oxford University Press 1979
ELT Cell, University of Mumbai – Note making and Composition Exercise 1979 – Bhasker, W.S. and Prabhu, N.S.
Communication skills in English – Bellare, Nirmala, Martin, J.R. – Examination Papers, 1981
Communication Skills in English – Hamp-Lyons, L. and Heasley B. – Examination Papers, 1987
Developing Reading Skills – Cambridge University Press 1981 – Freeman, Sarah
Reading and Thinking in English, Four Vols. (Vol. 1 for the Lowest Level, Vol. 4 for the Highest Level), The British Council, Oxford University Press, 1979 – 1981 – Saraswathi, V.
English through Reading, Vols. 1 and 2, Oxford University Press, 1988.
Reading and Study strategies, Vols. 1 and 2, Oxford University Press, 1988.
Factual Writing: Exploring and Challenging Social Reality, Oxford University 1990.
Study Writing : A course in Written English for Academic and Professional Purposes, Cambridge University Press 1987
Written Communication. Orient Longman, 1977.
Organized Writing, Book1, Orient Longman
Organized Writing, Book 2, Orient Longman
De Bono, Edward; Teaching Thinking, (1986); Penguin Books
De Bono, Edward; De Bono’s Thinking Course; (1996); BBC Books
De Bono, Edward; Serious Creativity; (1992); Penguin
Buzan, Tony; The Mind Map Book; (1995) BBC Books
2. Political Concepts and Indian Political System:
Goyal; Indian Political Sym (McMillan)
Macherey and Tikekar; Indian Political System
Axford, Browning, Huggins, Rosamond and Turner; Politics – an Introduction; (1997); Routledge.
Ed. Frankel, Hasan, Bhargava and Arora; Transforming India; (2000); OUP
The Oxford Companion to Politics.
3. Principles of Marketing:
Marketing : An Introduction – Fifth Edition – – Publishers: Prentice Hall – Gary Armstrong and Philip Kotler
Principles of Marketing – Eighth Edition – Publishers: prentice Hall – Kotler and Armstrong
Marketing Real People Real – Second Edition – Publishers: Prentice Hall – Michael R. Solomon and Elnore W. Stuart
Marketing – Seventh Edition – Publishers : Prentice Hall – Joel R. Evans and Barry Berman
Marketing Management – Second Edition – Publisher Tata McGraw Hill – Rajan Saxena (1999)
Basic Marketing – Thirteenth Edition – A Global Managerial Approach – Publishers: Irwin McGraw Hill – William D. Perreanlt, Jr.
Marketing Management – Planning Implementation and control – second Edition – Namakumari S. and Ramaswamy V.S.,
4. Introduction to Psychology:
Psychology: An introduction 6th Edition, McGraw Hill Publications 1978, Lahey B.B.
Introduction to Psychology 7th Edition, Tata McGraw Hill Publications, 1986 – Morgan C. T. et al
Introduction to Psychology 10th Edition, Harcourt Brace Jovanorich Publication USA, 1990- Atkinson R. L. et al
Psychology 2nd Edition, Norton W. W. and Company New York, 1986, Gleitman H.
Social Psychology 8th Edition – Prentice Hall of India Pvt. Ltd., New Delhi 1997 – Baron R. A. and Byrne D.
Human Development, 7th Edition McGraw Hill, 1998 Papalia E. E. et al.
5. Principles of Management:
Management – Ninth Edition – Publisher McGraw Hill International Editions – Harold Koontz, Heinz Weihrich
Management – Sixth Edition – Publisher Prentice – Stephen P. Robbins, Mary Coulter
Management – Sixth Edition – Publisher: John Wiley and Sons, Inc. – John R. Schermerhorn, Jr.
Management – International Edition- Publisher: Prentice Hall International – Courtland L. Bovee,, John V. Thill Marian Burk Wood, George P. Dovel
Management – Sixth Edition – Publisher: Prentice Hall International – Stoner J. A. F., Freeman A. F., Gilbert D.A. (1999)
6. Introduction to English Literature:
American Literature since 1990, Vol. 9 of the Penguin History of Literature – Cunliffe Marcus, ed,
The Pelican Guide to English Literature, Vol.s. 5, 6, 7, Penguin Books 1962, Ford Boris, ed.
Modern Indian Poetry in English, Oxford University Press 1987 – King Bruce
Twice Born fiction – Educational Books- India Ltd, New Delhi, 1971 – Mukherjee Meenakshi
English Literature: An Introduction for Foreign Readers, Macmillan, 1973 – Rees R. J.
Indian Literature in English, Longman Literature in English Series 1990 – Walsh William