Alumni Interview: Shloka Chhabria @Hello! India

Posted on 07 May 2013 by BMMBoxer

My Name is: Shloka Chhabria

BMM College: Jai Hind

BMM Specialisation: Advertising

Currently Working at: HELLO! India

Shloka’s Take

Q1. Does being a BMMite give you an edge over others in the field of media?

It certainly does… It prepares you for – what people call – the big bad world of media. You may not begin your career graph as an ace, but you can be sure of two things: You’ll know what you’re getting into [the long hours and sleepless nights spent scrambling to finish BMM assignments pay off here] and it’s not until you start working that you will truly the understand the power of the media [be it in Advertising or Journalism].

Q2. Do the subjects in BMM help you know the reality of the job? Is there any place for theory in the creative world?

The subjects cover the fundamental aspects of the media, yes, but only when you start your job do you get a feel of the ‘real’ world. Having said that, I do feel that the BMM course as a whole – subjects, assignments et. al. take you as close to reality as you can get. So that when you do get there, you’re not a fish out of water. In today’s day when the media is ruthlessly cut-throat and cutting-edge, the space left for theory is very narrow. Creativity is limitless, that is its weakness and its strength.

Q3. BMM or BMM from a particular college? Does it make a difference?

I don’t think I’d ever imagine myself doing BMM from any college other than Jai Hind. However, I did participate in the exciting inter-college events and I have to say that the vibe and enthusiasm shared by all the participating colleges was alike. Though, academics are equally – if not more – important and Jai Hind tops my list here!

Q4. Internships during colleges – are they relevant in the long run?

Very relevant. I thought I would get into the Marketing field until I did an internship in my first year, when I realized that Marketing was a big no for me! It’s always, always better to get a taste of the field that you want to specialize in – and what better time than during the summer? That way you have a clearer idea of what you want to do after you graduate.

Q5. Work Experience or Higher Studies? What’s your pick? Why?

Don’t ignore higher studies, but get some experience first. Work until you know for sure what you love doing. Use your time to try different things. You never know what clicks. once you’ve set your mind on a field, then go and pursue your studies – educating yourself never goes to waste.

Tips for BMMBoxers

Your favourite subjects in BMM: Journalism, Cinema.

Tips for BMMites: Don’t take your assignments lightly, they hold as much weight as your grades and when you go for a job interview you have more than just a CV to your credit.

Have some questions for the interviewee above? Wish to get some of your doubts cleared? Or want to just say a simple ‘Hi?’ Feel free to add your thoughts and questions as comments and we will try and have them answered for you!

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