Hungama is all set to celebrate this new year with the launch of its latest website, ArtistAloud.com. The website is an effort to promote unreleased music of independent artists. The website allows artists to upload their music and share it with the world.
ArtistAloud.com offers songs in mp3 format, supported by computers as well as mobiles. As of now, the site features songs from six genres i.e. alternative pop, classic Indi-pop, fusion, English rock, Hindi rock and Bollywood pop. The site offers various options like preview of the desired song and purchasing tracks. It offers DRM (digital rights management)-free music at Rs 10 a piece and four songs can be downloaded at Rs 20.
Neeraj Roy, MD and CEO, Hungama Digital Media, has said, “Hungama’s new initiative, ArtistAloud.com, combines the possibilities of digital platform with great musical talent. It rests on two pillars — giving each artist his freedom of expression and music lovers their right to choose from a wider offering.”
The site has been appreciated by leading singers, musicians and artists from Bollywood. Their views and opinions have also been showcased on the website.