The Bachelor of Mass Media (BMM) students were in for a huge surprise on Wednesday. Little did they know that participating in an inter-collegiate short film competition would help them reach out to a wider audience, courtesy BEST (Brihanmumbai Electric Supply and Transport). BEST has decided to showcase the five winning documentaries by screening them on the new LCD TVs installed in the buses.
The short film competition was organized by Save the Children India, an NGO which works towards empowerment of women and children. Entries were invited from all BMM colleges across the city. The films were judged by ad agency Ogilvy & Mather which also awarded the winning team with an internship at their agency.
Five films were shortlisted from among 44 entries, which poured in from 30 colleges. Burhani College students bagged the first prize for their touching portrayal of a college girl as a trafficking victim. “It is great to know that our film will reach such a huge audience. When we made the documentary, we only wanted to highlight the crime,” said the winners Hatim Katawala and Nazim Khan. The other winning documentaries came from National College, Chandibai Himatmal Mansukhani College and Jai Hind College.
The 60 second documentaries will be screened for eight hours daily for a month in peak hours, the sole objective being making the public more aware about the issue of human trafficking.
Actress Raveena Tandon, who was present during the screening, said, “I was touched by the films and even had goosebumps while watching them. It is really great to know that these boys have portrayed the feelings experienced by women during such situations.”