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Yatra.com
Bhavita Thakkar
B L Amlani college
TYBMM
About Yatra-
Yatra.com is India’s leading online travel company. Positioned as a brand “Creating Happy Travellers”, it provides information, pricing, availability, and booking facility for domestic and international air travel, railway reservation, hotel bookings, holiday packages, buses, and car rentals. We offer a host of travel services designed to make business and leisure travel easier.
Based in Gurgaon, India, Yatra is a one-stop-shop for all travel-related services. A leading consolidator of travel products, Yatra.com provides reservation facility for more than 5,000 hotels across 336 cities in India and over 90,000 hotels around the world. Through continued excellence in providing travel solutions, responses to booking travel online through Yatra.com have also reached new heights with the company doing 20,000 domestic tickets and 1000 hotels and holiday packages booking a day.
Customers can access Yatra.com through multiple ways: through our user-friendly website, 24x7 multi-lingual call centre, a countrywide network of Holiday Lounges and Yatra Travel Express stores or through their mobile phones. Yatra.com provides booking facility for all the popular as well as exotic national and international destinations. Launched in August 2006, Yatra is today ranked as the leading provider of consumer-direct travel services in India. Yatra.com has emerged as the most trusted travel brand in India and we were recently voted ‘Most Trusted Brand of India’ in the online travel category by Brand Equity, and also received the coveted most preferred online travel company award twice at the CNBC/Awaaz Consumer Travel Awards.
Yatra Team-
Sonia Mehta, Chief Customer Experience Officer
Sonia joins Yatra.com with over 18 years of diverse, cross-functional experience in the fields of trainings, marketing, customer service and account management in the Indian travel industry. Her skill in dealing with clients, understanding their needs and deliver consistently high quality service makes her an ideal choice for the role of Yatra.com’s Chief Customer Experience Officer. Before joining Yatra, Sonia was heading Key Accounts and Ecommerce for InterGlobe Technology Quotient, which represents both Galileo and Worldspan in India. Her previous roles also include working with Galileo India as Head of Trainings, InterGlobe Technologies as part of the Business Development and Strategy group, Head of Marketing and Corporate Communications for InterGlobe Enterprises.
At Yatra.com, Sonia is responsible for ensuring that each and every customer has a world-class experience when interacting with us, be it in any channel: online, call center, or retail stores. She is charged with ensuring that at each touch point the customer experiences Yatra’s service excellence.
Dhruv Shringi, Co-Founder & CEO
Dhruv Shringi is the Co-Founder & CEO Yatra Online Pvt. Ltd. Dhruv leads the company's business initiatives across continents.
Dhruv in a very short span of time, by making innovations in the field of travel and tourism, has made his unique identity in the online travel industry. He has contributed actively in rejuvenating the methods of the industry. Since its successful launch in January 2006, Dhruv, has lead Yatra.com to grow from a 3 member organisation to a 1,400 people strong organisation - thus making Yatra.com the leading travel brand in the country. In 2011, Dhruv was listed by Fortune magazine amongst the top 40 CEO's in India and he also served as the Vice Chairman of the Internet and Mobile Association of India from April’ 2011 to June’ 2013.
His most recent role prior to Yatra.com was as Director Group Operations and Technology of the Ebookers Group in London, where he led a team of over 600 people and was responsible for sales of $850 million achieved through across channels including online, call centers and retail shops.
Prior to his stint at Ebookers, he worked with Ford Motor Company in their Business Strategy team based in London, where he was part of the European Business Turnaround team. He also has significant work experience in India having spent over 6 years with Arthur Andersen based in their office in Delhi. Dhruv holds an MBA from INSEAD and is also a qualified Chartered Accountant.
Dhruv is an avid reader and enjoys playing golf in his leisure time.
Manish Amin, Co-Founder & CIO
Manish Amin is returning to India after having been based in London for the past 28 years. He is a veteran of the travel industry with over 20 years experience in the Travel and IT industry, 15 of which were with Ebookers where in his last role he was the Head of Technology Infrastructure responsible for managing 24x7 availability of the website and multi-location call centres of Ebookers. He managed setting up a new data centre for the Online and Offline applications. He also helped designed and rolled out MPLS connectivity and implemented a new Telephone system across the ebookers Group in Europe and Delhi.
He brings with him vast knowledge and experience with proven success in Business Strategy, Sales/Call Centre Delivery, Operations Logistics, Travel Applications, Infrastructure, Software Development and Support Process.He is commercially astute with a passion for driving organisational change to deliver core business objectives.
Alok Vaish, CFO
Alok heads Yatra’s Finance function and is responsible for setting overall strategic direction, long term planning and growth strategy, fund raising, mergers & acquisitions, financial planning, budgeting, cash management, investor relations, corporate secretarial functions and fiscal management policies of the Company.
Alok has more than fifteen years of finance and operational experience spanning myriad roles in his career. Prior to this, Alok was the CFO of HSIL Limited, which is the largest publicly listed bathroom products company in India. Before returning to India, Alok spent nine years in New York where he was in Investment Banking with Deutsche Bank, New York, and was responsible for M&A transactions in excess of US $60 billion.
Alok is an MBA from The Darden School of Business, University of Virginia (USA). He is also a rank holder Chartered Accountant, Company Secretary and B.Com (Hons.) from Delhi University.
Sabina Chopra, Co-Founder and EVP Operations
Sabina is the EVP Operations, managing the sales, fulfillment, and after sales support for all Yatra businesses. She also heads Yatra’s domestic hotel business, where she uses her expertise of the hospitality business in India to ensure that Yatra’s hotel product is the best on offer.
Prior to Yatra, Sabina headed India based Operations of ebookers, Europe’s largest online travel company. She was responsible for setting up, transitioning and management of Customer Service, Sales, Air Ticketing, Hotel Sales, Email and Online Departments. The Sales teams, under her leadership, doubled the targets in less than 6 months. The fulfillment teams consistently met and increased customer satisfaction for the European countries based customers.
She has also worked with Japan Airlines, a Canadian Airline and her BPO work experience includes heading Operations for RAC (Aviva Plc) and Hewitt Associates. Sabina brings with her over 16 years of work experience, has through knowledge of all facets of the Travel BPO Industry and an extensive network within the Indian travel community. Her strengths are Operations and Delivery, Customer Care and Retention. Sabina holds a Bachelor of Arts Degree from Delhi University.
Gautam Kaul, COO (Inbound - Yatra Exotic Routes)
Gautam joined Yatra in late 2008 to set up the Inbound business and is currently responsible for managing all holidays and hotels businesses in India . Prior to joining Yatra, Gautam was the Snr Vice President responsible for running a significant part of Kuoni India’s inbound destination management business.
Gautam is a veteran of the travel industry having spend over 26 yrs in the industry in cross functional roles. He has during the course of his career managed various aspects of the business including Sales, Operations, Quality Control and Vendor Management. Gautam has a very strong understanding of the Indian domestic holiday market as well and has excellent relationships with the hotels and other vendors critical for this business.
Gautam is a graduate from University of Kashmir, Jammu & Kashmir where he studied a course in Tourism.
Srinivas Muktevi, CTO
Srini has close to 20 years of technical, management & entrepreneurial experience at large and small companies. Prior to joining Yatra Srini led the technology team at Buzzintown.com for over 4 years. His other experiences include stints at various MNCs (SIEMENS, HP, Cisco) involved in core product development in the area of Telecom, Unified communications, Internet technologies, CRM, Parallel computing and Networking fields.
Srini is extensively experienced in building innovation and managing large engineering teams for complex products (CRM, Network Router, Unified Communications) and has worked in multicultural & global environments. Srini also has 4 US patents to his credit in the field of networking and unified communications.
Board of Directors-
Promod Haque, Managing Partner, Norwest Venture Partners
Promod has 20 years of experience in the venture capital industry and currently serves as managing partner at Norwest Venture Partners. He joined Norwest Venture Partners in 1990. He has been ranked as a top dealmaker on the annual Forbes Midas List for the past nine years, and in 2004, Forbes named him as the #1 venture capitalist based on performance over the last decade. In 2006, Promod was presented with a Global Leadership award from NASSCOM.
Promod focuses on investments in semiconductor and components, systems, software and services. He was an early investor and a board member of Cerent (acquired by Cisco), Siara Systems (acquired by Redback Networks), OnDisplay (acquired by Vignette), Winphoria Networks (acquired by Motorola) and Extreme Networks (Nasdaq: EXTR).
His current investments include Adventity, AmberPoint, Appnomic Systems, Cast Iron Systems, Cyan Optics, FireEye, Persistent Systems, Sonoa Systems, Sulekha, Veveo, Virtela Communications and Yatra. Other notable investments and previous board seats include Tivoli Systems (acquired by IBM), Forte Software (acquired by Sun Microsystems), Kiva Software (acquired by Netscape), Information Advantage (acquired by Sterling Software), Arbortext (acquired by PTC), Open-Silicon (acquired by Unicorn Investment Bank), Resonext Communications (acquired by RF Micro Devices), Showcase (acquired by SPSS), Yipes (acquired by Reliance/Flag Telecom) and ZettaCom (acquired by IDT).
Prior to Norwest Venture Partners, Promod spent 18 years in various operational roles ranging from product development, marketing, Chief Operating Officer and Chief Executive Officer at various public and private companies - Siemens International, Thorn EMI, Emergent Technologies and Dimensional Medicine, Inc.
He received a bachelor of science in electrical engineering from the University of Delhi, India. He holds a Ph.D. in electrical engineering from Northwestern University and an MBA from Northwestern's Kellogg Graduate School of Management, where he serves on the advisory board.
Dhruv Shringi, Co Founder & CEO - Yatra
Dhruv Shringi is the Co-Founder & CEO Yatra Online Pvt. Ltd. Dhruv leads the company's business initiatives across continents.
Dhruv in a very short span of time, by making innovations in the field of travel and tourism, has made his unique identity in the online travel industry. He has contributed actively in rejuvenating the methods of the industry. Since its successful launch in January 2006, Dhruv, has lead Yatra.com to grow from a 3 member organisation to a 1,400 people strong organisation - thus making Yatra.com the leading travel brand in the country. In 2011, Dhruv was listed by Fortune magazine amongst the top 40 CEO's in India and he also served as the Vice Chairman of the Internet and Mobile Association of India from April’ 2011 to June’ 2013.
His most recent role prior to Yatra.com was as Director Group Operations and Technology of the Ebookers Group in London, where he led a team of over 600 people and was responsible for sales of $850 million achieved through across channels including online, call centers and retail shops.
Prior to his stint at Ebookers, he worked with Ford Motor Company in their Business Strategy team based in London, where he was part of the European Business Turnaround team. He also has significant work experience in India having spent over 6 years with Arthur Andersen based in their office in Delhi. Dhruv holds an MBA from INSEAD and is also a qualified Chartered Accountant.
Dhruv is an avid reader and enjoys playing golf in his leisure time.
Sarbvir Singh, Managing Director, Capital18
Sarbvir Singh, 38 years is the Managing Director of Capital18. Sarbvir has 14 years of global experience in investment management and business operations. He started his career with Emerson Electric in Hong Kong, responsible first for business development across Asia and then marketing in China. Subsequently, he spent five years with Citigroup in New York, where he was responsible for making investments in the global consumer sector.
As the Managing Director of Capital18, Sarbvir has been responsible for identifying, investing in and scaling up ventures that meet the investment philosophy of Capital18. Over the past two years, Capital18 has emerged as one of the leading venture capital players in the media & entertainment space and is recognized as a partner of choice for high growth companies across the sector.
He holds a degree in business management from IIM Ahmedabad and is a graduate of IIT Delhi.
Yatra online marketing schemes used-
Yatra on mobile free through GPS campaign-
You do more things on your mobile phone now than you ever did a few years ago. Checking emails, socialising, making payments and every other errand you can think of. Then why should travel be far behind?
Now, access Yatra.com on your mobile phone by typing ‘www.yatra.com’ on your phone’s browser to search and book flights and compare fares – anywhere, anytime. It is as safe and secure as our website.
To book your tickets online, ensure that your mobile phone is WAP-enabled with an active GPRS connection. Activate the GRPS connection by calling your mobile operator’s customer care number. All WAP-enabled handsets can access Yatra’s WAP portal.
Using Yatra’s mobile site is free apart from the GPRS usage as charged by your mobile operator. You can book for up to 6 passengers on any airline and can pay using your credit card. You can even book a round trip ticket with just as much ease.
A PNR will be sent to your mobile phone as an SMS and also as an email to the ID you provide while entering the booking details.
Go to the airport, show the confirmation SMS at the airline counter at the entrance of the airport and take a printout before check-in.
If you face any difficulty while using this service, our Mobile Helpdesk would be happy to help you. Write to mnmteam@yatraonline.com for change or cancellation of bookings. You can also call us on 09871800800.
Steal a Deal-
When you want to go on a vacation without spending too much, just Steal-a-Deal!
Steal-a-Deal brings you awesome travel deals that can help you save up to 80% on your travel!
How it works:
1. Go to http://deals.yatra.com/subscribe/index.php#2 and subscribe to receive these deals.
2. Check your email, Facebook or Twitter feeds for our daily deals and cool offers.
3. Yatra.com’s Steal-a-Deal is more fun when shared with friends. Send interesting deals by email or broadcast them to your social networks.
4. When you get the deal of your choice, print the voucher or carry it on your mobile device. Present the voucher and get your deal.
With Steal-a-Deal, find hundreds of national and international destinations at rates you didn’t imagine possible.
EMI Scheme only online campaign-
Isn’t this the most attractive offer? Book now and pay in 3 easy installments!
Yatra.com introduces an exciting offer for Citibank and HDFC Bank credit card holders. This offer ensures that a luxury holiday doesn’t burn a hole in your wallet.
How it works:
Step 1: Fill the travel booking form and find a travel deal of your choice.
Step 2: Choose your preferred airline or hotel and continue with the booking process.
Step 3: On the payment page, select the EMI option and complete the booking with your Citibank or HDFC Bank credit card.
Your booking will be processed and a confirmation will be sent to you.
Remember:
a. This offer is available to Citibank and HDFC Bank credit card holders only.
b. The payment will be collected in 3 equated monthly installments. The first installment will reflect in your next credit card statement and the remaining two in the statements thereafter.
c. The offer is not available to Citibank and HDFC Bank debit card holders.
d. This payment option is available for online bookings made on the Yatra.com website only.
Happy travelling!
Yatra.com has entered into a partnership with OMLogic to enter the online and social media marketing space. OMLogic is a specialist in the online and social media marketing space. With this association, the online travel portal hopes to reach out to its target group with their appearance on websites such as Facebook, Orkut, Twitter and YouTube amongst others.
With online media providing customers a platform to provide feedback instantly on products and services for a brand, Yatra.com feels its very important to be part of this growing medium in advertising.
Commenting on the partnership with OMLogic, Bharat Malik, head online marketing, Yatra.com said, “We believe that our progression into the social media will enable Yatra.com to engage its consumers through newer and innovative ways. The dynamics of this new form of media are exciting, and encourage two way communications between brands and their customers. Through our partnership we aim to listen to what customers are saying about Yatra.com– not just to us, but also to each other. This will enable us to improvise our services as per customers’ feedback. We look forward to a great response from our customers for this initiative.”
On the alliance, Kapil Gupta, chief executive officer, OMLogic, added, “Yatra’s emphasis on social media underlines their customer-focus and service-oriented vision. They want to truly ensure that their customers are listened to, and have the best service experience. Not only will we achieve tremendous reach and customer engagement through our social media initiatives, we will also increase brand loyalty and build Yatra as the brand of choice for all your travel needs, both domestic and international.”
OMLogic as a developer for Yatra.com’s engagement strategies on these social media portals will help the company build a stronger consumer connect. Social media marketing programs will also help Yatra.com attract the attention of the frequent visitors of these social networking websites.
Yatra started online marketing to get into the future and become a brand. Their online marketing includes ads on videos online, faebook page, twitter account to stay connected to their travelers and many more online websites. Yatra has many travel schemes and discounts that can be enjoyed only online through their websites if the customer books. Yatra has built itself as one of the leading brands for travelling online booking through online marketing.
Bhavita Thakkar
B L Amlani college
TYBMM
About Yatra-
Yatra.com is India’s leading online travel company. Positioned as a brand “Creating Happy Travellers”, it provides information, pricing, availability, and booking facility for domestic and international air travel, railway reservation, hotel bookings, holiday packages, buses, and car rentals. We offer a host of travel services designed to make business and leisure travel easier.
Based in Gurgaon, India, Yatra is a one-stop-shop for all travel-related services. A leading consolidator of travel products, Yatra.com provides reservation facility for more than 5,000 hotels across 336 cities in India and over 90,000 hotels around the world. Through continued excellence in providing travel solutions, responses to booking travel online through Yatra.com have also reached new heights with the company doing 20,000 domestic tickets and 1000 hotels and holiday packages booking a day.
Customers can access Yatra.com through multiple ways: through our user-friendly website, 24x7 multi-lingual call centre, a countrywide network of Holiday Lounges and Yatra Travel Express stores or through their mobile phones. Yatra.com provides booking facility for all the popular as well as exotic national and international destinations. Launched in August 2006, Yatra is today ranked as the leading provider of consumer-direct travel services in India. Yatra.com has emerged as the most trusted travel brand in India and we were recently voted ‘Most Trusted Brand of India’ in the online travel category by Brand Equity, and also received the coveted most preferred online travel company award twice at the CNBC/Awaaz Consumer Travel Awards.
Yatra Team-
Sonia Mehta, Chief Customer Experience Officer
Sonia joins Yatra.com with over 18 years of diverse, cross-functional experience in the fields of trainings, marketing, customer service and account management in the Indian travel industry. Her skill in dealing with clients, understanding their needs and deliver consistently high quality service makes her an ideal choice for the role of Yatra.com’s Chief Customer Experience Officer. Before joining Yatra, Sonia was heading Key Accounts and Ecommerce for InterGlobe Technology Quotient, which represents both Galileo and Worldspan in India. Her previous roles also include working with Galileo India as Head of Trainings, InterGlobe Technologies as part of the Business Development and Strategy group, Head of Marketing and Corporate Communications for InterGlobe Enterprises.
At Yatra.com, Sonia is responsible for ensuring that each and every customer has a world-class experience when interacting with us, be it in any channel: online, call center, or retail stores. She is charged with ensuring that at each touch point the customer experiences Yatra’s service excellence.
Dhruv Shringi, Co-Founder & CEO
Dhruv Shringi is the Co-Founder & CEO Yatra Online Pvt. Ltd. Dhruv leads the company's business initiatives across continents.
Dhruv in a very short span of time, by making innovations in the field of travel and tourism, has made his unique identity in the online travel industry. He has contributed actively in rejuvenating the methods of the industry. Since its successful launch in January 2006, Dhruv, has lead Yatra.com to grow from a 3 member organisation to a 1,400 people strong organisation - thus making Yatra.com the leading travel brand in the country. In 2011, Dhruv was listed by Fortune magazine amongst the top 40 CEO's in India and he also served as the Vice Chairman of the Internet and Mobile Association of India from April’ 2011 to June’ 2013.
His most recent role prior to Yatra.com was as Director Group Operations and Technology of the Ebookers Group in London, where he led a team of over 600 people and was responsible for sales of $850 million achieved through across channels including online, call centers and retail shops.
Prior to his stint at Ebookers, he worked with Ford Motor Company in their Business Strategy team based in London, where he was part of the European Business Turnaround team. He also has significant work experience in India having spent over 6 years with Arthur Andersen based in their office in Delhi. Dhruv holds an MBA from INSEAD and is also a qualified Chartered Accountant.
Dhruv is an avid reader and enjoys playing golf in his leisure time.
Manish Amin, Co-Founder & CIO
Manish Amin is returning to India after having been based in London for the past 28 years. He is a veteran of the travel industry with over 20 years experience in the Travel and IT industry, 15 of which were with Ebookers where in his last role he was the Head of Technology Infrastructure responsible for managing 24x7 availability of the website and multi-location call centres of Ebookers. He managed setting up a new data centre for the Online and Offline applications. He also helped designed and rolled out MPLS connectivity and implemented a new Telephone system across the ebookers Group in Europe and Delhi.
He brings with him vast knowledge and experience with proven success in Business Strategy, Sales/Call Centre Delivery, Operations Logistics, Travel Applications, Infrastructure, Software Development and Support Process.He is commercially astute with a passion for driving organisational change to deliver core business objectives.
Alok Vaish, CFO
Alok heads Yatra’s Finance function and is responsible for setting overall strategic direction, long term planning and growth strategy, fund raising, mergers & acquisitions, financial planning, budgeting, cash management, investor relations, corporate secretarial functions and fiscal management policies of the Company.
Alok has more than fifteen years of finance and operational experience spanning myriad roles in his career. Prior to this, Alok was the CFO of HSIL Limited, which is the largest publicly listed bathroom products company in India. Before returning to India, Alok spent nine years in New York where he was in Investment Banking with Deutsche Bank, New York, and was responsible for M&A transactions in excess of US $60 billion.
Alok is an MBA from The Darden School of Business, University of Virginia (USA). He is also a rank holder Chartered Accountant, Company Secretary and B.Com (Hons.) from Delhi University.
Sabina Chopra, Co-Founder and EVP Operations
Sabina is the EVP Operations, managing the sales, fulfillment, and after sales support for all Yatra businesses. She also heads Yatra’s domestic hotel business, where she uses her expertise of the hospitality business in India to ensure that Yatra’s hotel product is the best on offer.
Prior to Yatra, Sabina headed India based Operations of ebookers, Europe’s largest online travel company. She was responsible for setting up, transitioning and management of Customer Service, Sales, Air Ticketing, Hotel Sales, Email and Online Departments. The Sales teams, under her leadership, doubled the targets in less than 6 months. The fulfillment teams consistently met and increased customer satisfaction for the European countries based customers.
She has also worked with Japan Airlines, a Canadian Airline and her BPO work experience includes heading Operations for RAC (Aviva Plc) and Hewitt Associates. Sabina brings with her over 16 years of work experience, has through knowledge of all facets of the Travel BPO Industry and an extensive network within the Indian travel community. Her strengths are Operations and Delivery, Customer Care and Retention. Sabina holds a Bachelor of Arts Degree from Delhi University.
Gautam Kaul, COO (Inbound - Yatra Exotic Routes)
Gautam joined Yatra in late 2008 to set up the Inbound business and is currently responsible for managing all holidays and hotels businesses in India . Prior to joining Yatra, Gautam was the Snr Vice President responsible for running a significant part of Kuoni India’s inbound destination management business.
Gautam is a veteran of the travel industry having spend over 26 yrs in the industry in cross functional roles. He has during the course of his career managed various aspects of the business including Sales, Operations, Quality Control and Vendor Management. Gautam has a very strong understanding of the Indian domestic holiday market as well and has excellent relationships with the hotels and other vendors critical for this business.
Gautam is a graduate from University of Kashmir, Jammu & Kashmir where he studied a course in Tourism.
Srinivas Muktevi, CTO
Srini has close to 20 years of technical, management & entrepreneurial experience at large and small companies. Prior to joining Yatra Srini led the technology team at Buzzintown.com for over 4 years. His other experiences include stints at various MNCs (SIEMENS, HP, Cisco) involved in core product development in the area of Telecom, Unified communications, Internet technologies, CRM, Parallel computing and Networking fields.
Srini is extensively experienced in building innovation and managing large engineering teams for complex products (CRM, Network Router, Unified Communications) and has worked in multicultural & global environments. Srini also has 4 US patents to his credit in the field of networking and unified communications.
Board of Directors-
Promod Haque, Managing Partner, Norwest Venture Partners
Promod has 20 years of experience in the venture capital industry and currently serves as managing partner at Norwest Venture Partners. He joined Norwest Venture Partners in 1990. He has been ranked as a top dealmaker on the annual Forbes Midas List for the past nine years, and in 2004, Forbes named him as the #1 venture capitalist based on performance over the last decade. In 2006, Promod was presented with a Global Leadership award from NASSCOM.
Promod focuses on investments in semiconductor and components, systems, software and services. He was an early investor and a board member of Cerent (acquired by Cisco), Siara Systems (acquired by Redback Networks), OnDisplay (acquired by Vignette), Winphoria Networks (acquired by Motorola) and Extreme Networks (Nasdaq: EXTR).
His current investments include Adventity, AmberPoint, Appnomic Systems, Cast Iron Systems, Cyan Optics, FireEye, Persistent Systems, Sonoa Systems, Sulekha, Veveo, Virtela Communications and Yatra. Other notable investments and previous board seats include Tivoli Systems (acquired by IBM), Forte Software (acquired by Sun Microsystems), Kiva Software (acquired by Netscape), Information Advantage (acquired by Sterling Software), Arbortext (acquired by PTC), Open-Silicon (acquired by Unicorn Investment Bank), Resonext Communications (acquired by RF Micro Devices), Showcase (acquired by SPSS), Yipes (acquired by Reliance/Flag Telecom) and ZettaCom (acquired by IDT).
Prior to Norwest Venture Partners, Promod spent 18 years in various operational roles ranging from product development, marketing, Chief Operating Officer and Chief Executive Officer at various public and private companies - Siemens International, Thorn EMI, Emergent Technologies and Dimensional Medicine, Inc.
He received a bachelor of science in electrical engineering from the University of Delhi, India. He holds a Ph.D. in electrical engineering from Northwestern University and an MBA from Northwestern's Kellogg Graduate School of Management, where he serves on the advisory board.
Dhruv Shringi, Co Founder & CEO - Yatra
Dhruv Shringi is the Co-Founder & CEO Yatra Online Pvt. Ltd. Dhruv leads the company's business initiatives across continents.
Dhruv in a very short span of time, by making innovations in the field of travel and tourism, has made his unique identity in the online travel industry. He has contributed actively in rejuvenating the methods of the industry. Since its successful launch in January 2006, Dhruv, has lead Yatra.com to grow from a 3 member organisation to a 1,400 people strong organisation - thus making Yatra.com the leading travel brand in the country. In 2011, Dhruv was listed by Fortune magazine amongst the top 40 CEO's in India and he also served as the Vice Chairman of the Internet and Mobile Association of India from April’ 2011 to June’ 2013.
His most recent role prior to Yatra.com was as Director Group Operations and Technology of the Ebookers Group in London, where he led a team of over 600 people and was responsible for sales of $850 million achieved through across channels including online, call centers and retail shops.
Prior to his stint at Ebookers, he worked with Ford Motor Company in their Business Strategy team based in London, where he was part of the European Business Turnaround team. He also has significant work experience in India having spent over 6 years with Arthur Andersen based in their office in Delhi. Dhruv holds an MBA from INSEAD and is also a qualified Chartered Accountant.
Dhruv is an avid reader and enjoys playing golf in his leisure time.
Sarbvir Singh, Managing Director, Capital18
Sarbvir Singh, 38 years is the Managing Director of Capital18. Sarbvir has 14 years of global experience in investment management and business operations. He started his career with Emerson Electric in Hong Kong, responsible first for business development across Asia and then marketing in China. Subsequently, he spent five years with Citigroup in New York, where he was responsible for making investments in the global consumer sector.
As the Managing Director of Capital18, Sarbvir has been responsible for identifying, investing in and scaling up ventures that meet the investment philosophy of Capital18. Over the past two years, Capital18 has emerged as one of the leading venture capital players in the media & entertainment space and is recognized as a partner of choice for high growth companies across the sector.
He holds a degree in business management from IIM Ahmedabad and is a graduate of IIT Delhi.
Yatra online marketing schemes used-
Yatra on mobile free through GPS campaign-
You do more things on your mobile phone now than you ever did a few years ago. Checking emails, socialising, making payments and every other errand you can think of. Then why should travel be far behind?
Now, access Yatra.com on your mobile phone by typing ‘www.yatra.com’ on your phone’s browser to search and book flights and compare fares – anywhere, anytime. It is as safe and secure as our website.
To book your tickets online, ensure that your mobile phone is WAP-enabled with an active GPRS connection. Activate the GRPS connection by calling your mobile operator’s customer care number. All WAP-enabled handsets can access Yatra’s WAP portal.
Using Yatra’s mobile site is free apart from the GPRS usage as charged by your mobile operator. You can book for up to 6 passengers on any airline and can pay using your credit card. You can even book a round trip ticket with just as much ease.
A PNR will be sent to your mobile phone as an SMS and also as an email to the ID you provide while entering the booking details.
Go to the airport, show the confirmation SMS at the airline counter at the entrance of the airport and take a printout before check-in.
If you face any difficulty while using this service, our Mobile Helpdesk would be happy to help you. Write to mnmteam@yatraonline.com for change or cancellation of bookings. You can also call us on 09871800800.
Steal a Deal-
When you want to go on a vacation without spending too much, just Steal-a-Deal!
Steal-a-Deal brings you awesome travel deals that can help you save up to 80% on your travel!
How it works:
1. Go to http://deals.yatra.com/subscribe/index.php#2 and subscribe to receive these deals.
2. Check your email, Facebook or Twitter feeds for our daily deals and cool offers.
3. Yatra.com’s Steal-a-Deal is more fun when shared with friends. Send interesting deals by email or broadcast them to your social networks.
4. When you get the deal of your choice, print the voucher or carry it on your mobile device. Present the voucher and get your deal.
With Steal-a-Deal, find hundreds of national and international destinations at rates you didn’t imagine possible.
EMI Scheme only online campaign-
Isn’t this the most attractive offer? Book now and pay in 3 easy installments!
Yatra.com introduces an exciting offer for Citibank and HDFC Bank credit card holders. This offer ensures that a luxury holiday doesn’t burn a hole in your wallet.
How it works:
Step 1: Fill the travel booking form and find a travel deal of your choice.
Step 2: Choose your preferred airline or hotel and continue with the booking process.
Step 3: On the payment page, select the EMI option and complete the booking with your Citibank or HDFC Bank credit card.
Your booking will be processed and a confirmation will be sent to you.
Remember:
a. This offer is available to Citibank and HDFC Bank credit card holders only.
b. The payment will be collected in 3 equated monthly installments. The first installment will reflect in your next credit card statement and the remaining two in the statements thereafter.
c. The offer is not available to Citibank and HDFC Bank debit card holders.
d. This payment option is available for online bookings made on the Yatra.com website only.
Happy travelling!
Yatra.com has entered into a partnership with OMLogic to enter the online and social media marketing space. OMLogic is a specialist in the online and social media marketing space. With this association, the online travel portal hopes to reach out to its target group with their appearance on websites such as Facebook, Orkut, Twitter and YouTube amongst others.
With online media providing customers a platform to provide feedback instantly on products and services for a brand, Yatra.com feels its very important to be part of this growing medium in advertising.
Commenting on the partnership with OMLogic, Bharat Malik, head online marketing, Yatra.com said, “We believe that our progression into the social media will enable Yatra.com to engage its consumers through newer and innovative ways. The dynamics of this new form of media are exciting, and encourage two way communications between brands and their customers. Through our partnership we aim to listen to what customers are saying about Yatra.com– not just to us, but also to each other. This will enable us to improvise our services as per customers’ feedback. We look forward to a great response from our customers for this initiative.”
On the alliance, Kapil Gupta, chief executive officer, OMLogic, added, “Yatra’s emphasis on social media underlines their customer-focus and service-oriented vision. They want to truly ensure that their customers are listened to, and have the best service experience. Not only will we achieve tremendous reach and customer engagement through our social media initiatives, we will also increase brand loyalty and build Yatra as the brand of choice for all your travel needs, both domestic and international.”
OMLogic as a developer for Yatra.com’s engagement strategies on these social media portals will help the company build a stronger consumer connect. Social media marketing programs will also help Yatra.com attract the attention of the frequent visitors of these social networking websites.
Yatra started online marketing to get into the future and become a brand. Their online marketing includes ads on videos online, faebook page, twitter account to stay connected to their travelers and many more online websites. Yatra has many travel schemes and discounts that can be enjoyed only online through their websites if the customer books. Yatra has built itself as one of the leading brands for travelling online booking through online marketing.