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This was my project u can use it as notes as well....
Q1. now-a-days we are experiencing d ecplise of general interest magazines.
-General interest magazines attempt to carter to a wide variety of reading intersets such as India Today, Outlook, The week.
-General interest magazines carry features on arts, culturess, science, films, technology etc.
-general interest magazines cover the interst of the mass as whole. they cover almost all topics from sports, busineess, fashiion, films etc. that the general public would like to read.
- adertisers also find it profitable to invest in general interst magazines, as it targets all individuals living in the society.
- now the trand has shifted from general to slp interset magazines as it specifically targets a partucular group say women, business, kids magazines etc.
- readers have a sense of satisfaction.
-hence, we can say that general ineterst magazines are face eclipse
Q1. now-a-days we are experiencing d ecplise of general interest magazines.
-General interest magazines attempt to carter to a wide variety of reading intersets such as India Today, Outlook, The week.
-General interest magazines carry features on arts, culturess, science, films, technology etc.
-general interest magazines cover the interst of the mass as whole. they cover almost all topics from sports, busineess, fashiion, films etc. that the general public would like to read.
- adertisers also find it profitable to invest in general interst magazines, as it targets all individuals living in the society.
- now the trand has shifted from general to slp interset magazines as it specifically targets a partucular group say women, business, kids magazines etc.
- readers have a sense of satisfaction.
-hence, we can say that general ineterst magazines are face eclipse