Fear Appeal
Humor Appeal
Sex Appeal
Copy for Youth
Essentials for writing copy for youth:
Copy for women- Homemakers, modern women
What do women need?
Factors to keep in mind while writing copy for women
Writing copy for children
Factors to keep in mind while writing copy for children
Copy writing for the mature market
5. Writing copy for Executives
Humor Appeal
Sex Appeal
Copy for Youth
Essentials for writing copy for youth:
Copy for women- Homemakers, modern women
What do women need?
Factors to keep in mind while writing copy for women
Writing copy for children
Factors to keep in mind while writing copy for children
Copy writing for the mature market
5. Writing copy for Executives