She invented the ‘size-zero’ concept and set one of the hottest trends in India. Now, she is ready to endorse Sony’s newly launched half-inch thin notebook VAIO X. On her association the actress mentioned that the brand goes well with her looks – ‘thin and lightweight’, and personifies her personality in a way.

She also added, “The whole size zero thing in India has more to do with people being slim and lightweight. And I am slim and lightweight. And so is this laptop. I think this new laptop is very chic and sexy and people also often associate me with these qualities.”

As the Brand Ambassador Kareena will be part of a campaign which would include TV commercials and print advertising.

The company officials also mentioned that Kareena is a perfect choice considering her fan following, and her sleek and high end preferences for her lifestyle.

After playing a style diva in Kambakht Ishq, Kareena is all set to share her style quotient with her fans. Bebo is all set to launch her exclusive clothing line. Not only this, the Bollywood star will be the first celebrity to be associated with an international fashion house for her clothing line. The deal is likely to happen with one of the five big international brands – Giorgio Armani, Donatella Versace, Jean Paul Gaultier, Roberto Cavalli and Christian Lacroix.

The brand managers are preferably looking for a brand that has not yet entered the Indian markets, and will market in India through Kareena’s designer clothing. The actor is expected to fly off to Paris and Los Angeles to finalize all the details concerning the global alliance.
Bollywood actors like Bipasha Basu, Katrina Kaif and Malaika Arora have also expressed their desires to have their own clothing line. Karan Johar is all set to launch his designer label with Varun Bahl and will showcase the creations at the Couture Week in Mumbai on October 16.

With the international alliance and her personal iconic image, Bebo surely knows how to make a fashion statement.