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	<title>BMMBox.com &#187; ESPN</title>
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		<title>ESPN awaiting Champions Trophy, Champions League T20 for higher ad revenues</title>
		<link>http://bmmbox.com/buzzbox/espn-awaiting-champions-trophy-champions-league-t20-for-higher-ad-revenues/</link>
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		<pubDate>Sat, 19 Sep 2009 04:36:14 +0000</pubDate>
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		<category><![CDATA[champions trophy]]></category>
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		<description><![CDATA[ESPN Star, the sports broadcaster is eagerly waiting for the Champions Trophy and the Champions League T20. The two cricket events are supposedly going to make a remarkable difference in its ad revenues. The channel is expecting total advertising revenue of about Rs 500 crore. Advertisers like Maruti Suzuki India, Samsung, Bajaj Auto, Sony and [...]]]></description>
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		<title>ESPN Star Sports set to launch Sports News Channel</title>
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		<pubDate>Tue, 08 Sep 2009 03:30:06 +0000</pubDate>
		<dc:creator>BMMBoxer</dc:creator>
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		<description><![CDATA[ESPN Star Sports (ESS), Asia’s largest sports broadcaster has applied to the Indian government for permission to downlink the proposed channel, which is likely to be called ESPNews. The new channel would be an addition to its already existing ESPN, Star Sports and Star Cricket. Earlier this week, ESS had relaunched ESPN and Start Sports [...]]]></description>
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