Johnson & Johnson launches ‘Neutrogena’ in domestic market

Posted on 04 September 2009 by BMMBoxer

Johnson & Johnson, India’s leading healthcare products company, on Thursday announced the launch of its global beauty care brand ‘Neutrogena’ in the domestic market with an aim to be one of the top five companies in India.

The brand has been launched after a lot of research in the skin care segment and analyzing the industry trends.

Prachi Desai of Rock On! fame is the brand ambassador of the brand, showing off the young and energetic brand which has been in the global markets for over 40 years and offers over 400 products in the international markets.

J&J Vice-President (Marketing), Ms Tina Mistry, told reporters “Our plan is to establish the brand in India. We will keep assessing the market but as of now our focus is on our skin care range that we have introduced,”

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