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BMM Examination Guide

Posted on 04 March 2010 by BMMBoxer

The lives of BMM students all over Mumbai, though diverse, follow more or less the same pattern. And at some point in the pattern comes the realization that it is time to start studying for their exams (For most this happens 2-3 days, or even less, before the exams). A very small number actually realizes this more than a month in advance. For those students who have awakened or are soon to awaken and seek guidance on how to tackle this accursed ritual of testing one’s skill on the basis of an archaic syllabus… here are a few tips ;-)

1. Get Your Act…err…Notes Together.

You can’t study if you don’t have anything to study/refer

Not those little chits you’ve passed around during lecture… I’m referring to the substantial (hopefully) tome of knowledge you’ve built while you paid attention to the professor during some of the lectures you attended or while you toiled away in the college library not so long ago. (Oh wait a minute… you’ve probably just woken up :P … so if you haven’t done either of the two above mentioned activities… do not fear… there are plenty of notes compiled by students and lecturers that are doing their rounds via email. Just pray that someone forwards you a copy ;-) )

Note: Please understand that notes are not money. There’s no harm in sharing them. The marks you’ll be getting don’t depend on how well someone else is prepared. (Of course if you have an enemy… feel free to abstain from sending them anything… but don’t expect them to send you anything either.) Also, go to your college library and request the question papers of the previous five years. 75-90% of those questions (including the case study structure) are REPEATED!

More easy, upload good projects, get moderated and avail all the previous questions papers (for boards only for now) from BMMBox free of cost via these links – http://bmmbox.com/cafe/forumdisplay.php?f=4 and http://bmmbox.com/cafe/forumdisplay.php?f=3

2. Don’t wait for the Prof.

He/She’s not going to declare war on you just because you’ve started studying a part of the portion he/she’s not finished.

There’s no harm on perusing a chapter before the professor’s touched it in class. On the other hand, there’s a lot of risk involved in waiting for them. Here’s why: -

• They may have completed that part in a lecture you’ve bunked
• They may have completed that part while you were daydreaming about Katrina Kaif/ Whatever girls dream of during lectures :P
• They may tell you to DIY (Do It Yourself) one week before the exams.
• They may simply rush through it at FTL speed (Faster Than Light) one week before your exam.
• They may be abducted by aliens before they complete it.
Start your studies (at least just read through the chapter) regardless of where your professor’s reached in the syllabus. Once you’ve collected notes… USE them… the spider in your attic or the roaches under your bed can’t read.

Note: - If you HAVE read a unit before your professor discusses it in class… keep it to yourself. There’s no need to show off your so-called superiority in class by interrupting the professor while he/she’s explaining it. You’re not going to get any medals for it and you’re more likely annoying the Prof. and your classmates.

3. Get Your Net Set.

The Internet, like BMMBox :-) , is a NECESSITY while preparing for BMM exams.

BMM requires one to stay up to date with current affairs and most subjects require students to provide a lot of current examples to justify the theory they vomit out into their papers. The Internet is the most convenient resource for this. So make sure you speak to your ISP. Do anything required (short of death threats and stone pelting) to ensure that you have a WORKING Internet connection while you study.

4. Collect your Projects and Assignments.

If you don’t have a copy of them, request your friends to share theirs.

Your projects are more often than not based on your syllabus and are a reflection of the practical application of the theory you learn. Go through your projects and the projects made by others to further understand the subject. Believe me… projects help you learn a lot of things that would seem incomprehensible otherwise. Share your projects and take some time out to go through them.

5. Form a Study Group; Follow a strict schedule.

There are many advantages to studying in groups

Get a few of your friends together to study with you. Don’t let the number of people in the group exceed four. Your groupies give you company when studying, help you understand topics that they might know but which you find incomprehensible and stop you from drifting off while studying. Just don’t get carried away making jokes or letting breaks eat into your study time.

A schedule is very important when you’re preparing for exams. Make a time table for yourself, PRINT IT OUT, make multiple copies of it and stick it up wherever you’re likely to notice it in your house (Spare the bathroom and the Television screen if you can). Make sure your leisure activities come AFTER your study time. Your study period should not be divided into different parts of the day as it breaks continuity. However, you can take 3 five minute breaks in every hour spent studying. And most importantly – STICK TO YOUR SCHEDULE.

6. The Study Method.

Here’s the method I employ while studying for my exams

i. Read through the notes. Don’t try to memorize the notes. The first reading is just to get a basic idea of the subject. Read it and try to understand what’s being said. You don’t need to remember the number of factors leading to a war or the different types of headlines. Just go through the entire syllabus once. (This forms the basis for your preparation and, despite the fact that you may not even pass if you gave the exam immediately after completing this step, it is still very important).

ii. After the first step, open the previous years’ question papers, and find an answer to each question in them from your notes. Prepare these answers as well as possible while looking up the latest examples to validate the theory from the net. (After this step, you’re definitely going to pass the externals… but that shouldn’t be the upper limit for your goals)

iii. Subsequently, re-read the topics you’ve missed out while preparing with the question papers. This completes your second read of the entire syllabus.

iv. Once done with your second read… go through the entire syllabus again… but just skim through all the topics. Try to close your eyes and remember each sub point as you read it in the previous two revisions. Re-read whatever you can’t remember. (This step will go super- fast if you did the previous three sincerely)

v. For safety’s sake, skim through the syllabus again for topics you may have missed out.

Miscellaneous Tips:

• Don’t forget to ask your professor about the format to attempt your case study.

• Load up the refrigerator with some snacks. Sure you’ll put on weight… but you don’t get distracted as often when you’re munching on something.

• Get your stationery ready well before the exams. Don’t go hunting for it one day before the exam (I mean it… I get through BMM lectures using borrowed pens and notebooks ;-) )

• You do not need to take photos/videos of your ‘group study night’ to upload on Facebook.

• This one’s for the guys… give all your computer games/PSP/PS3/XBOX to friends who DON’T have exams and delete them from your computer. Once you get started on ‘em during breaks… there’s no stopping.

• Try not to pull all nighters – not only does it mess up your biological clock; you also forget most of the things you studied while your brain desperately pleaded for rest. Coffee makes no difference to this and neither does ‘Sona-Chandi Chyavanprash’ ;-) .

• If the books are too expensive to buy on your own, form a book pool where each person buys one of the required books and the others make a copy of it (Xerox/Photocopier shops in remote places offer students huge discounts for large orders.)

VERY IMPORTANT – Once done with an exam, leave the centre immediately. Don’t hang around to discuss answers and don’t check your answers after you get home. Concentrate only on the next exam.

Now that you’ve read all this, you shouldn’t be in need to read something on how to prepare for exams again!

- Raghav Rao

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10 Things You Must Not Do While Working On BMM Projects

Posted on 09 February 2010 by BMMBoxer

Any student enrolled in Mumbai University’s three year holiday course with a degree certificate (also known to some as BMM), will be quite aware of the fact that a considerable portion of their marks depends on their projects. And projects are probably the factor that set undergraduate courses apart from the ‘memorize and vomit’ format to which students were hitherto accustomed. In other words, any student wishing to begin or continue a streak of good scores after taking up BMM needs to do more than just learning prescribed answers to stereotyped questions by heart (as is quite commonly the norm in CBSE schools). Therefore a list detailing some of the common errors made by earlier batches while executing their BMM projects has been compiled for the benefit of such students (and also of the indifferent majority comprising other varieties).

*Please do note that the list has been provided so that the errors can be avoided rather than repeated.

1. DO NOT PROCRASTINATE!

Start work from Day 1

Many have wondered about the best time to begin work on their projects in BMM. In such a situation it is wise to assume that the professor probably had a reason for assigning the projects so far in advance of the submission date (rather than imagining that these dates were decided through an elaborate process involving a calendar and darts) viz. that the project requires a considerable amount of research and therefore, considering that there’ll be other activities to keep students busy, it would be best to start it as soon as possible.

*Note: If not too busy flirting/daydreaming, it would be advisable to write down the project brief as the professor explains it.

2. YOU’RE NOT SUPERMAN/WONDER WOMAN!

In other words – don’t jump out of the window believing you can fly or believe that you’re capable enough to do the project without the help of your teammates.

Anyone who believes that the phrase ‘one-man team’ makes sense needs to re-appear for their Math and English papers before continuing the course. No matter how skilled an individual may be, a project by his/her so-called ‘inferiors’ who worked together as a group would, 9 times out of 10, be superior to a project done individually by him/her simply because of the value of brainstorming and pooling together the group’s collective experiences and strengths. Make sure the entire group is involved in EVERY aspect of a group project and meets regularly to evaluate progress.
*Remember: Too many chefs spoil the broth, but the chef alone can’t manage the entire kitchen.

3. DO NOT WAGE WAR!

Words many wish George W. Bush (among others) had paid heed to a few years ago.

However, in a more relevant context, do not believe your peers to be your enemies. It’s possible that there will be those who try to rise up by pulling others down, but there’s no reason to categorize all your peers that way. Be open, friendly and don’t hesitate to exchange information about your projects fearing they’ll steal your ideas. You may learn a lot from each others’ mistakes and your professors aren’t dumb that they won’t recognize a copy when they see one.

*Remember: One who needs to copy is one who is ill prepared. And a well prepared original is much better than a shoddily prepared copy (which is probably why nobody’s ready to pay $1 million for my version of the Mona Lisa).

4. DO NOT JUMP IN WITH GUNS BLAZING!

Max Payne could do that, but he had bullet time.

Before starting on a project, it is recommended that one view similar projects by the previous batches to see how things are done and more importantly, to get an idea of how the end product of their hard work (well… not always) turns out. It’s also important to chalk out a step by step strategy for the execution of the project. This makes it easy to keep working and to monitor one’s progress. Play devil’s advocate with your group members. Question each choice so that you’re ready with answers when others do.

5. DO NOT MAKE IT AN EGO BATTLE!

Just because your idea wasn’t selected for the project doesn’t mean you haven’t contributed anything to it.

One very often brings their ego into the equation while working on a project. If such is the case, then it is advisable to slap oneself on the face and remember that the project is more important. It is quite demoralizing when one’s ideas are not accepted/do not meet with approval. However, that’s no reason to squabble with one’s teammates.

*Remember: Professors don’t give you marks based on how many of your ideas made it to the hard copy. It’s not a call centre.

6. DO NOT MAKE A GROCERY LIST; DO NOT WRITE A 200 PAGE NOVEL!

Your marks do not depend on the weight of your hard copy. They depend on what’s within.

Your project hard copy needs to explain not only what you’ve accomplished in the course of the project, but also the thought process behind it. So make sure it contains all the information required, but don’t drown it a sea of words making it hard for the examiner to FIND the info.

7. DO NOT COPY+PASTE/CTRL+C, CTRL+V!

Wikipedia (and Google too) is great. We all know that. But chances are that if YOU could find it on Wikipedia, so can your professors.

While there’s no problem using Wikipedia as a source of information, do not make it the ONLY source of information, and DEFINITELY do not copy the content directly onto your soft copy. Learn to paraphrase the information. Understand it and write it down in your own words. Your project isn’t a means for your professor to unravel the mysteries of the world. It’s a way for YOU to learn more about the topic. Whenever you copy directly from a source, (not more than a 50-word paragraph… and that too occasionally) make sure you give them the credit for the information.

8. DO NOT UNDERESTIMATE THE POWER OF PRESENTATION!

A picture’s worth a thousand words, but don’t turn your hard copy into a graphic novel.

A well formatted, well presented copy will (and rightly so) always by awarded more marks than a less appealing project of the same merit. Spend some time making some snazzy visuals in Photoshop and learning to format your document in word.

9. DO NOT FUDGE FACTS!

Neither the American government (Mission Apollo) nor the head honchos at Satyam could get away with it. So the likelihood that you will isn’t very promising.

The term ‘fudging facts’ includes but is not limited to surveys where the college dog, your imaginary friend and the President of Czechoslovakia graciously agreed to fill in your questionnaire. You get half the day off (unlike engineering students) to give you ample time to work on your projects. So make sure you’ve actually done the work you claim to have done in your project.

Note: If you’re good at cooking stuff up, organize a charity bake sale and put it to some good use.

10. DO NOT STRATIFY YOUR TEAM!

Division of labor is smart; lack of communication between divisions is stupid.

While it’s necessary for the work in the project to be divided amongst the members based on their aptitude, every team member must still be well informed of what that others are up to. Just because someone does one job well doesn’t mean he/she’s completely useless elsewhere. Be open to inputs from other members but try not to step on their toes while providing feedback.

Remember: The professor can ask any of you about any segment of the project. He knows nothing of how the work was divided. (Also for an example on the consequences of a lack of communication between departments, examine any government in the world) ;-)

Afterthought: -Probabilities of power cuts, printer failures, hard disk crashes, dogs/cows chewing up homework etc. tend to increase on the day before project submission. Make sure you have everything ready two days in advance. Professors tend to get cynical at times.

- Raghav Rao

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Power Presentations

Posted on 05 February 2010 by BMMBoxer

One of the largest and most frequent stumbling blocks in a BMM student’s life is the perfidious, treacherous project presentation, which quite often ends up making one’s meticulously planned and executed (yeah right!! ;-) ) project look lackluster. Therefore, as an answer to the prayers of every BMM student who asked for a meteor shower on his/her college on the night before a presentation, a less destructive alternative solution has been made available.

The following article is a collation of SOME ways to boost your presentation skills and add pizzazz. (Last minute workers please note: If you’re reading this on the night before your presentation hoping it has some magic formula to help you ace tomorrow’s presentation, you’re better off praying for a meteor shower)

1. SEX! FREE!

Include an opening that grabs all eyeballs.

While it’s not always necessary to pander to the baser passions of people in choosing an opening statement for your presentation, it is necessary to make sure that the efficiently disbursed attention and dissipated energies of the entire audience are diverted to you at the start of the presentation.

Do remember, if you don’t get them to listen to you at the start of the presentation, they’re not very likely to listen to you at any other point either. Choose a relevant ice breaker like a simple levity, a quote from a famous personality (Confucius; he says, “When attribute words to wise man, nobody bothers much about meaning”), some pictures etc. to help the audience get acquainted with you.

2. BMM audience is…literate.

Don’t read out what’s on the slides to the audience. They don’t need you to do that. They need you to give them information that’s NOT on the slide.

Reading out the contents of the slideshow happens to be one of the major faux pas in presentations. Each slide should not contain more than five sentences divided among five bullet points. Each sentence should sum up a topic/sub topic in the sentence. The audience knows what you’re talking about when they see the topic on the slide. The rest of the information is supposed to come from the grey matter encased in your skull (so DON’T memorize the content…UNDERSTAND it!).

3. Whatever you do… DON’T look into the gorgon’s eyes!

Making eye contact with an acquaintance or a heckling member of the audience can often disconcert the presenter.

Non-verbal communication with people in the audience (even if only for an instant) is more than enough to break the presenter’s train of thought and make them fumble (giving a heckler from another group an excellent opportunity to score over you).

For those who aren’t very confident of coping with such distractive elements, there’s a simple way to go around it. While presenting, simply identify four members from each quadrant of the room and keep looking at the head of each one in turn (either clockwise or anti-clockwise). This way, it appears that you’re confidently making eye contact with the audience without actually having to do so. (The person whose head you’re staring at thinks you’re looking at the person behind them and this person in turn thinks you’re looking at the person in front ;-) )

4. Like…uhhh… don’t…like… mess up the words dude!

Fillers are a no-no in any form of speech, leave alone presentations. Surrender the task of corrupting the language to the pros (Americans).

Most people are sure to have observed others using fillers (words/phrases like ‘like,’ ‘you know,’ ‘umm,’ ‘uhhh,’ ‘er,’ etc.) with astounding ease to wreck their presentations. The most common reason for this is because he/she’s talking faster than they can form the words in their brain. While this is not a problem that can be dealt with overnight, it’s not insuperable either.

One way to do this is to practice speaking with the fingers and thumb of one hand thrust into one’s mouth (make sure you wash the hand first… urghhh!). The impediment will help train your mouth to move slower while also improving your enunciation. (Please note that while presenting, one need not or rather, SHOULD NOT stuff anything into one’s mouth. That’s just for the training! Also… make sure you have some privacy while performing the exercise lest your parents summon the guys in white coats). Make a conscious effort to improve your vocabulary so that you can better express yourself.

5. Presentations are like a lady’s attire!

They’re appreciated if they’re short and tasteful instead of designer full length.

It would serve one well to remember that theirs isn’t the ONLY presentation that the lecturer/examiner has to evaluate. Therefore, the longer it is, the more likely you are to bore him/her into giving you a lower score than deserved. Don’t make your presentation exceed 10 slides (including the ‘goodbye’ and introduction slides) and adhere to the time limit at ALL costs. Don’t clutter the presentation with extra information or pictures/flashy effects. It is always advisable to include a few special effects and illustrations… but they’re only meant to enhance the quality of the presentation. Your knowledge about the topic being presented and your ability to present it outweigh them by far.

6. Speech is spelt S-P-E-E-C-H; Presentation is spelt P-R-E-S-E-N-T-A-T-I-O-N!
Another difference between the two is that a presentation is interactive.

It is extremely important to involve your audience while delivering a presentation. It helps them feel more significant than the brick wall you COULD have been addressing. Also, it revives your audience’s attention momentarily. Prepare some short and simple closed ended/trick questions for the audience to answer (that are relevant to the topic of the presentation). Illustrate your point with examples and anecdotes if possible.

7. Move your body on the dance floor; stay put at the podium

Body language is one of the most important aspects of a presentation.

A word to the wise – if given a choice between using a podium and NOT using one… choose the latter. It displays confidence. And while one might do an awesome tap dance at parties, it’s not too appealing during a presentation. Shuffling/shifting from one foot to another, wringing one’s hands, scrunching up one’s eyes, and so on are dead giveaways of nervousness. It is recommended that one ask their friends to point out body language flaws or find out for themselves by practicing in front of a mirror.

You can’t fool anyone into believing you’re confident if you don’t LOOK the part. (Take for example UN’s pathetic attempt to convince people that the Himalayan glaciers would melt by 2010). The movements you make should be limited to the odd gesture to emphasize certain points.

8. School is over, but do your homework!

All the above points are of no use to anyone who doesn’t really know much about the topic.

There’s not much use in adding pizzazz to your presentation if you aren’t well versed with the matter of the project. The professor/evaluator isn’t going to be impressed by pedestrian theatrics if the content is mediocre. Make sure you understand the topic well and are also aware of the latest relevant developments (they’re sure to crop up in the Q&A session).

Miscellaneous Tips

• Make sure that your attire is appropriate for the presentation (Tube tops, 3/4ths, Pajamas and the like are NOT usually considered appropriate).
• Don’t be afraid to innovate. Break the bonds of convention. Lend a theme to your presentation or bring a pre-existing theme to life through props/role playing, and so on (but make sure you have the professor’s permission first).
• Practice as many times as possible. Have the slides ready at least 48 hours in advance. We’re serious!
• BE ON TIME! Set a hundred alarms if you have to… but make sure that you’re at the venue well in time to make a good impression or to avoid making a bad one (whatever works for you).

- Raghav Rao

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BMM Syllabus

Posted on 01 February 2010 by BMMBoxer

Select the year and semester (and specialization for 3rd year) to get a peek on the syllabus!

*Though we have tried to keep the syllabus error-free as much as possible, it will be great if you can let us know about any changes required. Send an email to connect@bmmbox.com with your detailed suggestions. We will thank you for this!

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Gyan

Posted on 01 February 2010 by BMMBoxer

If you are new to BMM (or if you just want to see if you’re on the right track in terms of subjects!), then Gyan helps you know what exactly BMM has for you. We take you through the semester-wise syllabus of the three year course and provide some information on colleges that offer the course. Also, get set for exams by checking out the list of reference books!

    BMM Syllabus

    Select the year and semester (and specialization for 3rd year) to get a peek on the syllabus! *Though we have tried to keep the syllabus error-free as much as possible, it will be great if you can let us know about any changes required. Send an email to connect@bmmbox.com with your detailed suggestions. We will thank you for this! Read More.

    Semester 1

    F.Y.B.M.M Semester I 1. EFFECTIVE COMMUNICATION SKILLS-1
    • Reading
      • Read with fluency and speed
      • Skimming and scanning
      • Identify, collect and record relevant information from factual discourse, from a given perspective or for a given purpose; to isolate fa Read More.

        Semester 2

        F.Y.B.M.M Semester II 1. EFFECTIVE COMMUNICATION SKILLS-II
        • Reading
          • Understand concepts and arguments in discursive prose. Analyze an argument and assess its strengths weaknesses
          • Recognize features of language, such as
            • Vocabulary
            • Grammatical Read More.

              Semester 3

              S.Y.B.M.M Semester III 1. INTRODUCTION TO ADVERTISING
              • Meaning, Definition and Function
              • Relationship with Public Relations and Marketing
              • Need for Advertising
              • History of Advertising at national and international level
              • Various Advertising Medi Read More.

                Semester 4

                S.Y.B.M.M Semester IV 1. MASS MEDIA RESEARCH
                • Introduction to Research Concepts
                  • Scientific research and its basic principles, empiricism, verifiability, generalization
                    • Quantitative vs. qualitative idea
                  • Role of research in the media Read More.

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